In this course we will see how to structure, optimize and measure a campaign, both in the search network and in the network of Display, Google Shopping or Yout
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Discover all the features of Google Adwords in the hands of a teacher certified by Google and obtain the official certification. Google Adwords is a very important piece in the online marketing strategy of any company or professional. Every day, thousands of businesses around the world make money thanks to this advertising tool. However, it is a tool that the advertiser must manage, so it is important to control its operation, the key concepts and the structuring of the campaigns, in order to get the most out of the budget and always have your investment under control .
What will I learn?
Report to Google Adwords certification exam
Know the essential tools for your SEM strategy
Create and optimize campaigns in the search network
Create and optimize campaigns on the Display network
Create and optimize Google Shopping campaigns
Create and optimize Youtube campaigns
Create remarketing Campaigns
2. Introduction to Google Adwords
3. Campaign in the search network
4. Campaign optimization
5. Keyword optimization
6. Drafts and experiments
7. Statistics and reports
8. Other types of campaigns in the search network
9. Google Shopping
10. Display Network Campaigns
12. Video Ads
13. Other Adwords Tools
Size: 438 MB RAR
Trainers: N. L.
Duration: 2:26 hrs
Base Files: Yes
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