YouTube to Business Course

CURS-540

In this course, you will see how to create advertising campaigns on YouTube through Google AdWords to promote your business. Learn the basics of YouTube advertising and create your first campaign.

Learn how to create advertising campaigns on Youtube and the basics of advertising on this platform.


YouTube is not only the largest video platform in the world, but it is also the second most used search engine. Every day, millions of people visit YouTube for entertainment, but also to get information about products and services. In this course, you will see how to create advertising campaigns on YouTube through Google AdWords to promote your business. Learn the basics of YouTube advertising and create your first campaign.

Basics of advertising on YouTube

    How advertising works on YouTube 02:13
    About Google AdWords and YouTube 02:11
    Advertising options available on YouTube 03:02
    Create a YouTube channel 01:54
    Know the interface of your YouTube channel 03:00

Personalize your YouTube Channel

    Optimizing Your YouTube channel 01:50
    Tips for creating attractive video ads 02:26
    How to upload a video to your channel 01:40

Create a Google AdWords video campaign

    How to create and set up a new campaign 06:08
    How to set up the ad group 02:38
    Demographic orientation Configuration 02:08
    Create a new ad group 02:46
    Billing information and payment method in Google AdWords 02:27
    Managing currently active ads 05:01

Analyze the results in Google AdWords

    Google AdWords Interface 05:03
    Creating Custom Reports 03:22
    04:56 Main video Metrics
    Adjust the campaigns according to results obtained 03:51

Analysis of results with YouTube analytics

    What is YouTube analytics 01:34
    YouTube Analytics Interface 04:43
    YouTube Analytics 07:43 Main reports

Additional considerations and functionality

    Link YouTube with Google AdWords 01:56
    Set up Conversions 03:09
    Remarketing on YouTube 02:42
    Tools to create videos on YouTube 02:27

Technical data:

    Format:. MP4
    Resolution: 1280x720p
    Size: 185 MB
    Language: Spanish
    Content: 25 Videos
    Duration: 1:20 hours
    Base files: does not include

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License Freeware
Language Only Spanish
File Size 172 MB
Developer Curso
Grade 
07/26/2018

Muy bueno

Aprendi mucho con este curso lo recomiendo a las personas que buscan aprender sobre este tema

Grade 
07/26/2018

felicidades

Excelente ayuda.

Grade 
07/26/2018

Muy util

Excelente curso, fue de mucha utilidad...

Grade 
07/22/2018

Excelente

Gran curso

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YouTube to Business Course

YouTube to Business Course

In this course, you will see how to create advertising campaigns on YouTube through Google AdWords to promote your business. Learn the basics of YouTube advertising and create your first campaign.

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  • Asked by Rafael
    on 07/26/2018
    Hola, Este curso es nivel basico? osea aprendere desde cero como crear campañas publicitarias en youtube? Answer:
    Claro, es uno de los temas del curso.

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